AD COUNCIL - FEMA

Avoiding disaster? Make it simple.

FEMA had a problem. They’d found people don’t like thinking about disasters until it’s too late.

Our solution: take their serious message—prepare for disasters now!—and turn it into a fun, snackable, and sharable video series. That’s what we call scary simple.

Services: Brand, Design
Learn more: www.youtube.com/fema

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