When you’re fighting urgent environmental and social challenges, passive viewership just doesn’t cut it. Rainforest Alliance needed to define a clear user journey on their webpage, to move people from passive perusal to taking action today.
With deep collaboration from RA, we created a holistic sitemap, visual design system and navigable user experience. Saving our planet can be intimidating, but our work helped make the path feel manageable.
Services: Brand, Design
Learn more: www.rainforest-alliance.org
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