A 100 year-old teaching method that’s still ahead of the curve? That’s brilliant.
We had to explain to LA-based parents that the Waldorf method wasn’t old-fashioned, but innovative, years before its time. So we repositioned Waldorf School Orange County as a place for brilliant students. Our brilliance is less about high SAT scores and more about feeling comfortable in your skin and competent upon entering the real world.
A new visual design and logo supported this move and boldly challenged what people expect of any school, much less from Waldorf. Now, parents can be confident this is the place to send their children, plus teachers feel prouder to be a part of it.
Services: Brand, Design
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